À la carte marketing services from the B2B³ team include everything you’d need to augment your existing marketing, product marketing, PR and Sales organizations. Our uniquely trained and experienced B2B marketers and “player-managers” can complement what’s working for you today with these services on a contract or hourly basis:

• Staff Training on the unique B2B³ program stages: The Drill, Black Box Machine and Handoff (including B2B customer insight and “buyer’s journey” campaigns)
• Selection and Management of 3rd Party Advertising, PR and Creative Vendors
• Content Creation (including articles, whitepapers, case studies, press kits and releases, sales training curriculum, sales tools and other campaign materials)
• Campaign Design, Execution and Measurement
• Press and Analyst Relations
• Loyalty and Retention Programs
• Digital Marketing Optimization