DAVID K. LIFF
Mr. Liff is a motivational and innovative leader who delivers marketing strategy and execution for businesses ranging in size from $50M to $3B while working directly for CEOs, CMOs and Business Unit leaders.
He has driven highly focused marketing programs and organizations to deliver results within conservative budgets using the broadest range of innovative techniques to best match the buying community at hand.
Having repeatedly taken on seemingly impossible situations and delivered success in ways that no one could have predicted while mentoring and motivating new and existing staff, making the journey and challenges enjoyable for the team.
David has over 27 years experience of global technology “business to business” and “business to consumer” channel and direct marketing at a multitude of well known corporations including HP (Hewlett Packard), Nimsoft, ArisGlobal and CA Technologies (Computer Associates).
With a unique ability to drive much-needed internal change and make things happen quickly, Mr. Liff is equipped to succeed for any size organization.
A published author, Mr. Liff is a Dual US, European Citizen and is originally from the UK where he graduated from Westminster University. He lives in New York City.